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Chris LoCurto

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December 9, 2010

Stiffed Again!

December 9, 2010 | By | No Comments">No Comments

I’m a big tipper! That is just a fact. And it comes from having been a server. It’s my belief that all teenagers should be required to do two things before entering the rest of their life:

  • Work on a farm and actually come to an understanding of what hard work looks like. I don’t know a single person who has, that didn’t have an incredible work ethic!
  • Work as a waiter/waitress in a restaurant and learn what it means to serve.

Now, I understand the farm one is a little difficult due to the actual numbers of farms and the need for workers. BUT RESTAURANTS ARE EVERYWHERE! The need to serve is laid out before us. The call from on high, “Go forth ye and serve!” In my mind there’s no better way to serve than to wait on someone who’s paying for food. You would be amazed at how many jerks there are in your city. (If you’re offended by that statement…guess what, it’s you.) That’s why I always start out with a 20% tip, and you really have to screw up for me to drop that. Even then I try to convince myself you’re just having a bad day due to somebody being mean before I got there.

With that said, I do want to bring up a situation that happened recently with a colleague of mine. Now, as I get to the end you’ll see that it was just a misunderstanding, but the greater issue for me is what you as a business person should be concerned with. What happened is he called ahead and put in two HUGE orders with a coffee-house chain that equaled 150 drinks over two days. Afterward he sent over a thank you card with a very large tip. Somehow the tip didn’t get to the manager. A week later that person made a comment about how this guys company didn’t tip and they were surprised about it. Now, let’s stop there so I can tell you that the manager brought in extra help and they all worked their butts off to get the orders done. And to understand more, the manager has a heart towards the team members as I believe they only make minimum wage, so tips are a fantastic thing for them. From my point of view, if you’re ordering tons of drinks like that and you don’t tip, you’re a dork!

Here’s what I don’t want us to miss in business. If my average customer buys 1 item from me, and you come in and in 2 days order 150, I’m a pretty happy person! Crud, how do I get you to do that again? How do I get you to do that multiple times a year? A month? How do we miss out on the fact that due to you spending money with me, I get to pay people who get to take that money home and better their lives? This is a crazy good leadership moment to come along side the team members to show them how they need to use this opportunity to thank the customer for choosing them to provide their coffee needs. It’s also a great time to teach them that, due to their efforts, 150 are about to have a much better day. If a tip comes in, celebrate it! But still do the others. If you’re not helping people to see that their job is bigger than them, then what are you doing to energize them? Look for every opportunity possible to show them that the work they do matters! It changes lives! Especially if what you do is wake up the country’s workforce each day.

What are your thoughts?

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