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Chris LoCurto


September 5, 2013

Culture at Dillanos Coffee – Q&A Series

September 5, 2013 | By | 15 Comments">15 Comments

I recently took a trip to Dillanos Coffee Roasters in Washington to interview CEO David Morris. Over a year ago, David and I connected on Facebook and when I saw that he was a coffee roaster, I immediately sent him a message asking if they had a good Decaf French Roast. I didn’t hear anything for a bit, and then a box of coffee showed up at my office. That’s one way to start a great friendship, if you ask me!

At Dillanos, David and I sat down to talk about their “Culture Club” and core values for this weeks Q&A Series.

“We literally live them (core values) everyday. And its important to me and my brother, who lead the company, that we set examples for being fun with accountability. If you don’t keep accountability in the equation, than everything is just fun and people are running around. It’s not just fun. It’s fun doing your job and that’s an important distinction.” – David Morris

You’re probably familiar with Dillanos because we’ve done a few interviews with David on the podcast and I’m a huge fan of their coffee. Which brings me to two exciting announcements:

  1. The podcast starts again next week! That’s right, you’ve asked for it and it’s back!
  2. Dillanos is offering a 15% discount on all coffee orders with the code CLOTRIBE – go to and check out their incredible selection! My personal favorite is the Entrepreneur Blend…

Special thanks to David, the entire Dillanos team, and my good friend Lance Osborne for traveling with me and shooting the video interview!

Question: What’s the best part of your company culture?

Chris LoCurto


March 26, 2013

If You Haven’t Loved My Apology Yet, You Still Can

March 26, 2013 | By | 13 Comments">13 Comments

When I made the switch to MailChimp, I made some rookie mistakes that had me emailing my subscribers twice each day. (Some three times)


I quickly sprang in to action, because I’m that kind of guy, and called my buddy David Morris at Dillanos and asked if he would be so kind as to help me say I’m sorry.

David was so kind as to offer a 30% discount on all Dillanos coffee for the whole month of March!!!! 

All you have to do is click here or on the image to receive this incredible offer, and enter the promo code WHOOPS (Thanks for rubbing it in David) and stock up while the gettin’s good!