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Chris LoCurto

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June 21, 2016

The Reason You’re Spinning your Wheels (And How to Get Traction) 

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“I’m just stuck. I’m going a hundred miles an hour, I don’t ever seem to get rest.”

We have had a fantastic response to our Live Q&A and we’re so glad you are enjoying it. Anyway I can help you…that is my goal. Ask me any question. Getting on the show takes 45 seconds, click here.

Hearing our podcast listener’s words and being able to talk to you all is incredibly powerful. This episode blew me away. Here’s what you’ll discover:

  • What’s really causing your stress
  • What questions to ask to break free from Burnout for good
  • How to handle conflict with family members
  • How to reason with an argumentative boss
  • Debt…why it matters
  • How your Root System affects your business
  • How to have productive conversations with hyper-defensive employees

 

Resources:

Freshbooks

 

Thanks for listening folks!

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Let us know…

Reviews are insanely helpful. I read each and every one of them! Please leave an honest review for Chris LoCurto Show Podcast.

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Question: Do you know someone who’s dealt with burnout? What effect did it have on their business?

Chris LoCurto

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June 14, 2016

Dealing with Burnout, Surviving a Lousy Leader and Growth


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“Tuck your cape back in your pants, you’re not superman.”

We’re PUMPED about starting Live Call-in Q&A for #AskChris on the podcast! Welcome to the first episode. We have a great episode for you today folks…

We have three fantastic podcast listeners that bring questions I get asked all the time. We get straight to the answers and cover:

  • How to survive a lousy leader
  • How to overcome burnout in every area of your life
  • Are you really supposed to “follow your passion?”
  • What I look for in a new hire
  • Marketing and Sales to get results

We opened more spots for Q&A call-ins! We will walk through whatever questions you’ve got. Get on the schedule here.

Resources:

chrislocurto.com/show

Michael Hyatt (Platform)

Ryan Deiss, Digital Marketer

 

Thanks for listening folks!

Share the love

If you enjoyed the podcast, please share it! Check out the social media buttons at the bottom of the post.

Let us know…

Reviews are insanely helpful. I read each and every one of them! Please leave an honest review for Chris LoCurto Show Podcast.

Subscribe

Want more? Don’t forget to subscribe to the show on iTunes!

 

 

Chris LoCurto

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June 7, 2016

What is Really Holding You Back?

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“All I got to do is work hard and then everything’s going to show up, right? Then it doesn’t.”

Be honest…how many “life hacks” are you trying implement this week? How many lists, habits and resources do you invest in monthly?

Timeout. 

There are plenty of tools out there to fix “the problem” or increase your productivity. But before you invest in a solution, ask yourself…

  • Do I really know what’s holding me back?
  • Do I have correct perspective, not just people’s advice and opinions?
  • Why am I responding the way I am?
  • Am I looking at my business and life the right way?

Resources:

Freshbooks.com/chris

Click here to download the transcript.

 

Thanks for listening folks!

Share the love

If you enjoyed the podcast, please share it! Check out the social media buttons at the bottom of the post.

Let us know…

Reviews are insanely helpful. I read each and every one of them! Please leave an honest review for Chris LoCurto Show Podcast.

Subscribe

Want more? Don’t forget to subscribe to the show on iTunes!

 

Chris LoCurto

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May 24, 2016

Why Entrepreneurs Plateau in Their Business

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There’s something that we are going to be doing more of, and that’s because you guys said you loved it.

We did a live call-in show a few episodes back and had phenomenal responses to that. #welistened

We’re going to start doing some of the shows as call-in! We will walk through whatever questions you’ve got. Get on the schedule here.

#ASKCHRIS is back! 

On today’s show, we’re tackling two killer questions from our podcast listeners. Here’s a taste of what we talk about:

  1. Why entrepreneurs plateau in their business + life and what to do about it
  2. Tackling negative management and creating culture as a team member

We dive into…

The ultimate goal is not for you to just focus on you. The ultimate goal is for you to also help and serve people as well in this process.

cloletterblue

 

If you want to be on the show and have your question answered by me, it’s actually pretty easy to do now. Go to chrislocurto.com/show.

Resources:

chrislocurto.com/mastermind

chrislocurto.com/show

freshbooks.com/chris

Click here to download the transcript.

Thanks for listening folks!

Share the love

If you enjoyed the podcast, please share it! Check out the social media buttons at the bottom of the post.

Let us know…

Reviews are insanely helpful. I read each and every one of them! Please leave an honest review for Chris LoCurto Show Podcast.

Subscribe

Want more? Don’t forget to subscribe to the show on iTunes!

Chris LoCurto

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April 22, 2015

How To Tell if a Leader is Lying with Vanessa Van Edwards

April 22, 2015 | By | 3 Comments">3 Comments

vanessa van edwards how to tell if a leader is lying

Our guest today is Vanessa Van Edwards who is a published author and behavioral investigator.

She is a Huffington Post columnist and her courses and research has been featured on CNN, Forbes, Business Week and the Wall Street Journal. 

As a published Penguin author, Vanessa regularly speaks and appears in the media to talk about her research. 

And I loved having her on the show…we geeked out a bit on body language.

Here’s what we cover on the podcast:

  • What exactly a “behavioral investigator” is.

  • How Vanessa got into behavioral science.

  • The importance of understanding body language

  • How controlling your body language can make you the most memorable person in the room

  • The trends she see’s in leaders body language (and how to spot if they’re lying)
  • What sales people need to focus on with communication and body language

 

You’ll definitely want to check out Vanessa over at scienceofpeople.com.

You can also follow her at twitter: @vvanedwards

Bonus: She also have some killer courses on Udemy.com

Question: Are you aware of other people’s body language?

Chris LoCurto

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August 15, 2013

How To Balance Work, Life, and Family

August 15, 2013 | By | 43 Comments">43 Comments

Today’s question comes in from an incredible entrepreneur I met over a year ago while teaching an EntreLeadership event. Tanyalynnette Palmo is the Creative Founder of RoadTrip 2013, the CIO of GreenWave Technology Corp, the CEO & Founder of Allaxoun & a blogger at everydaywindshield.com. This busy business woman, wife, and mother asks:

TL-Quote

TL, I hope my answer helps & I look forward to speaking at the RoadTrip 2013 event in October! Be sure to check out the event + get the #CLoTribe discount code on the left —>

For more information on living a balanced life, check out my most popular all time post – Zig Ziglar’s Wheel of Life

Question: How do you find fulfillment at home & at work?

Chris LoCurto

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April 18, 2013

Your Business Is Not Who You Are

April 18, 2013 | By | 40 Comments">40 Comments

To do well in business, you have to realize your business is what you do not who you are.

Committing to that thought changes your decision-making and frees you to win. When you view your business as who you are, you’re so emotionally invested that every decision is cloudy.

Chris LoCurto, Leadership, Business, Strategic Planning

When you realize it’s what you do, you’re able to make decisions that don’t feel like they’re going to hurt as much. And this is key to growing a business that lasts.

In case you missed it last week, I’m recording a videocast soon with my good friend, Small Business Marketing Coach Joel Fortner on how to make your business last.

Joel will interview me on: – How to distinguish your business from competitors – Marketing and sales strategies – How to grow and make your business last It’s not too late to sign up to receive it. Just click here.

Question: How are you working to make your business last?

Chris LoCurto

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April 16, 2013

Simple And Easy Tips For Entrepreneurs

April 16, 2013 | By | 9 Comments">9 Comments

I just finished being interviewed on The Iron Jen Show: Simple and Easy Tips for Entrepreneurs.

Chris LoCurto, Leadership, Business, Strategic Planning

It was a LOT of info on what you need to do to be successful in business.

Be sure to click the link to listen, and then leave a comment about it below.

Chris LoCurto

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April 12, 2013

ObamaCare: How Is It Affecting You?

April 12, 2013 | By | 38 Comments">38 Comments

ObamaCare has taken a pretty heavy toll on small business. Every week I am having conversations with entrepreneurs who are telling me ObamaCare is causing them to lay off team members due to the increase in rates it has created.

Chris LoCurto, Leadership, Business, Strategic Planning, ObamaCare

As well as companies aren’t hiring because of the potential impact.

The Federal Reserve reports:

  • Employers Cited ObamaCare As Reasons For “Planned Layoffs And Reluctance To Hire More Staff.”
  • Businesses Have “Delayed Hiring” Due To ObamaCare.
  • ObamaCare Has Caused Companies To Hire “The Absolute Minimum” Of Employees To Skirt The Law’s Burdensome Regulations.

In 2014, companies with 50 or more team members are expected to pick up 100% of team member insurance, or pay $750 a year per team member penalty to the Government. This is a ridiculous idea, since it will be cheaper for companies to pay the fine and leave team members without insurance. But the Government will get paid!

Many companies are considering not growing past 49 total team members. Thus keeping them from growing business.

There are SO MANY issues with this that I could post on, but I really want to know your thoughts.

Question: How is ObamaCare affecting you, and what do you think of the changes? 

Chris LoCurto

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April 10, 2013

How To Make Your Business Last

April 10, 2013 | By | 50 Comments">50 Comments

Here’s a guest post on making your business last by Joel Fortner. He specializes in helping entrepreneurs be better marketers, and is the author of the blog, Get Serve Keep. You can guest post as well. Read how to here. Oh, and there’s something very special only for ChrisLoCurto.com readers at the end of this post!

Chris LoCurto, Leadership, Business, Strategic Planning

Once a business is up and running and revenue is steadily coming in, the last thing you want to do is put it on cruise control.

Besides finding ways to optimize and grow it, you need to figure out your plan to make the business last.

This weekend I was doing a marketing audit with small business entrepreneur Bret Wortman of Somerset Penworks and long-time reader of Chris’s blog, and he told me a story you must hear!

The Story

Years ago, Bret used to frequent a bar in the Washington D.C. area that served very high-quality beer. He was a beer judge back then so he knew quality when he tasted it.

During a visit to the bar with some friends and fellow beer judges, they ordered a round of draft beer that had a bad flavor. They all immediately knew what the problem was – the keg lines hadn’t been flushed well when they were last cleaned.

They alerted the bar tender to the issue, and instead of thanking them, he told them they’re wrong and the lines are fine! Quite taken aback, they told the bartender they’re all beer judges, and they know what they’re talking about.

But the bartender wouldn’t have any of it. This situation came on the heels of several other major missteps during their visit.

Fast forward a few years, Bret said he popped into the bar and it had changed. They were now offering happy hour specials and food, put in dart boards, and other stereotypical bar offerings.

The owner was chatting with him and another customer. The owner asked what they thought about putting in a pool table.

The one customer said he thought it was a great idea, but not Bret, who told the owner that putting in a pool table would be the end of the bar.

And here’s the priceless lesson for you.

The Lesson You Must Remember

Bret basically told the owner that the bar had lost its identity. Years ago, it was the THE place for top quality beer and it appealed to those who sought it out. That was what distinguished it from competitors.

Over a few years, they lost their way and did what so many panicking entrepreneurs do. They broadened themselves thinking they’d appeal to more people, and over time they diluted the brand. They no longer stood for anything.

What the owner should have done was gone back to the basics of what made them popular in the beginning and hyper-focused on being the best at that one thing.

Jim Collins, author of Good to Great, gave this a name – the Hedgehog Concept.

In the book, he tells a story about a determined fox and the simple hedgehog. The fox keeps coming up with new ideas to eat the hedgehog, but the hedgehog easily defeats him by doing his one trick: rolling into a prickly ball.

If you want your business to last, be a hedgehog.

Question: Are you practicing the hedgehog concept well?

Only for ChrisLoCurto.com readers, click here to sign up for a FREE recorded videocast of Chris LoCurto on how to make your business last! If this isn’t enough, the first 25 people to sign up get an incredible gift!

Chris LoCurto

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April 2, 2013

Quality Living Made Simple

Today I want to share with you the interview that I did on Joshua Rivers podcast Quality Living Made Simple.

Chris LoCurto, Leadership, Business, Strategic Planning, Entrepreneur

Josh is preparing to attend the EntreLeadership 1 Day event in Oklahoma City, and he wanted to ask me a few key questions like:

  • Do you prepare yourself for attending an event? If so, how?
  • How can someone get the most out of an event like EntreLeadership 1 Day?
  • How do you network when going to an event?

Those are just a few of the questions I answered in this interview. To hear the interview click here.

Chris LoCurto

By

April 1, 2013

Debt Limit: How To Increase Yours

I couldn’t help but post this great and informative piece on increasing your debt limit. Let me know if this works for you.

[youtuber youtube=’http://www.youtube.com/watch?v=Li0no7O9zmE’]

Question: Does any of this sound familiar? How do you feel about it? 

Chris LoCurto

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March 26, 2013

If You Haven’t Loved My Apology Yet, You Still Can

March 26, 2013 | By | 13 Comments">13 Comments

When I made the switch to MailChimp, I made some rookie mistakes that had me emailing my subscribers twice each day. (Some three times)

Dillanos

I quickly sprang in to action, because I’m that kind of guy, and called my buddy David Morris at Dillanos and asked if he would be so kind as to help me say I’m sorry.

David was so kind as to offer a 30% discount on all Dillanos coffee for the whole month of March!!!! 

All you have to do is click here or on the image to receive this incredible offer, and enter the promo code WHOOPS (Thanks for rubbing it in David) and stock up while the gettin’s good!

Chris LoCurto

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March 25, 2013

Customer Service: Do You Really Care?

March 25, 2013 | By | 48 Comments">48 Comments

Customer Service is something you hear me preach about quite a bit here. To me, it’s the lifeblood of your organization. Without at least good customer service, few people care about your product.

Customer Service

Recently I attended a conference in Colorado. (Having been to a ton of events, and perhaps put on one or seven hundred myself, I was pretty excited that we had two great instructors in Pete Richardson and Michael Murphy.)

During one of the sessions, Pete shared about an experience he had with the now defunct CompUSA. Early in his last business he had used CompUSA to get all of his computers up and running…and continuously fixed.

He got to a point where he was so frustrated with CompUSA’s customer service that he was just done. He went to the store that he had been using and wanted to let the manager know what was going on.

As he walked in he noticed the manager standing under a sign that listed the companies core values. As he looked up and read them, he thought to himself that they were pretty solid.

He then decided to let the manager know what was going on. He said, “I am taking my business elsewhere and I thought you might want to know why”. To which the store manager said, “No…I really don’t.”

Without the need to respond, Pete left the store and never went back.

There comes a time in your role as a leader or entrepreneur where you have to take responsibility for your companies actions. Is there any doubt it was this kind of attitude towards customers that caused the retail chain to die off?

 You can’t be surprised that you lose business when you treat the actual business like…business! Instead, you have to treat your customers like they are actually the ones contributing to your 401K.

Yes, there are times that the customer is wrong. I do believe that. But to continually mistreat customers, and then wonder why you’re wearing a paper hat flipping burgers, is ridiculous. Understand where your paycheck comes from and respond accordingly. Especially if your speaking under your core values.

Question: How should Pete have been treated? 

Chris LoCurto

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March 18, 2013

Leadership: What Are You Doing?

March 18, 2013 | By | 62 Comments">62 Comments

Leadership has never been obtained through osmosis…as far as I can tell. It takes you doing something to gain the leadership wisdom needed to lead people.

Leadership

This week I am in Colorado feeding my mind and, if you’ve seen some of the pics I sent out, my soul as well. I’m attending a conference to add some tools to my leadership tool belt.

Early on in my leadership career I learned the power of not sitting on my backside waiting for God to fill me with ideas of how to take my team to the next level of their success.

The more I filled me with great information, the more I could turn around and pour that information back into my team.

As a leader, it’s your responsibility to do the same. Find great events, conferences, workshops, etc. to grow you in what you are doing, or where you are headed.

Don’t wait for someone to tell you what to do or where to go, be looking for ways to grow you! Here are just a few areas to focus on:

  • Servant Leadership
  • Team Building
  • Motivation
  • Goal Setting
  • Coaching
  • Mentoring

And then be sure to do one of the most important things you can between each lesson – BRAIN DUMP! As I teach I always make sure that people understand the importance of getting out on paper what they just learned, as fast as they can.

This is for two main reasons:

  1. You do not want to leave the event on a high, knowing that you just learned a ton, only to forget it all next week.This happens when you THINK you’ll retain it all.
  2. If it’s an event that has more than one teaching segment, then you’re about to fill your brain with a ton more stuff. So be sure to get out what you can so you can fill it again.

Pick how many times a year you can grow you with an outside of your company event. Then, put it on the calendar! Don’t…wait!

Question: What are you doing to grow YOUR leadership?

Chris LoCurto

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March 14, 2013

How You Know When Social Media Marketing Works

March 14, 2013 | By | 58 Comments">58 Comments

Here’s an guest post on social media marketing by Joel Fortner. He specializes in helping entrepreneurs be better marketers. He is also the author of the intelligent blog, Get Serve Keep. You can guest post as well. Read how to here.

Ledership, Marketing, Social Media

As I wrote about here, many entrepreneurs are pretty frustrated with social media because they’re not getting results.

We all hear about successes but few are actually experiencing them.

In my experience, this is because many businesses put too much pressure on it, expecting to land sales through engagement with followers. Sorry but that’s very rare. Inter-related, people often measure the wrong stuff.

Get nerdy

In marketing, it’s imperative to measure so you know what’s working and what isn’t, but it’s ultra-imperative you measure the right stuff.

For instance, tracking website page views isn’t very helpful. Neither is tracking Facebook page “likes,” Twitter followers or blog subscribers, especially if these aren’t people who will ever buy.

Another reason “likes” and followers aren’t helpful is because people find social sites in so many ways. It’s very difficult to tell who these people are and if they will ever be interested in buying from you.

Well how do you know if they’ll ever buy? Filter in those who may. Enter measurement step one.

Facebook Is An Oven

Think of social media as your relationship-building oven. It’s where you get to know people, build rapport, and establish your expertise.

And you keep your oven running until you’re ready to make the next move. That could be to download a white paper, attend an event, watch a webinar, write a review, or a thousand other things. But the key to this step is eliciting a name and/or email.

The point is to get people to take an action. Why? Because those who do are more likely to ultimately buy from you down the road, and by giving some information to get whatever you gave, they’ve identified themselves to you. That’s measurable!

At this point, you continue to make moves to get this smaller group of people to take an action, furthering filtering themselves in, until you finally make the sales pitch to your warmest prospects.

If you’ve done this correctly, you will see conversions. I’m living proof of that as nearly all of my marketing coaching clients originated with social media.

Question: Are you one of the frustrated or one of the success cases? Share below!

You can go deeper with Social Media Marketing and much more by downloading Joel’s free eBook, Small Business Guide to Marketing: Ideas You Must Know & Mistakes You Must Avoid, by subscribing to his marketing blog. Click here.

Chris LoCurto

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March 12, 2013

Ask Me Anything

Tomorrow I’m going into the studio for another Q & A EntreLeadership Podcast to answer YOUR questions.

Leadership

These episodes are always the most downloaded, so please feel free to ask whatever you would like in the comment section, and hopefully your question will make it to air.

Except, don’t ask about the time I was Siegfried and Roy’s tiger nutritionist. You change one diet… Anyway, it’s a little embarrassing.

Ask away, and please invite your circles to do so as well.

Chris LoCurto

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March 8, 2013

The Leader’s Prayer

Here is a guest post by Matt McWilliams. Matt is an author, motivator, and thought leader.

He writes daily at MattMcWilliams.com on life, leadership, love, and more. He has learned everything the hard way and sees failure as a catalyst to success. You can follow him on his blog and on Twitter.

God, grant me the serenity…

Those are famous words from the Serenity Prayer by Reinhold Niebuhr. I was praying this prayer a few days ago and halfway through it hit me that this prayer was made for leaders.

So I rewrote it and out came the “Leader’s Prayer for Serenity.”

 

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As leaders, we often worry about the things we cannot change, like the economy, our team members’ personal lives, or what the competition is doing. This worry is crippling. So much so that we cannot focus on the things we can change (ourselves, our company culture, our modeling to others).

This prayer is all about asking God to allow us to focus only on what we can change, even while the world around us may spin out of control.

If you are a leader, you would do well to prayer this daily.

Question: What part of this prayer speaks most to you?

Chris LoCurto

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March 7, 2013

Marketing Your Product Or Service

Marketing your product, and yourself, is a necessary evil. So many of us love the results of marketing, but hate the process of self-promotion.

Marketing, Leadership

However, without proper marketing, nobody knows you exist. I used to tell my team all the time, “If people don’t know we’re coming, they can’t buy tickets to our events.” Which seems obvious enough.

The problem is, most people don’t realize that just putting a WE’RE OPEN sign out front doesn’t bring awareness to the community at large. On top of marketing for awareness, you also have to be prepared to market your quality.

Recently I had a conversation about a friend’s spouse who was bidding a painting job on Craigslist that needed to be done by Saturday.(The conversation was on a Wednesday.) He was supposedly one of twenty people who bid this specific job.

The client called him and shared that he was on the higher side of those bidding, but he was being considered because he could do the job sooner than some of the others. If he was willing to come down on his rate, he would then be on the short list of folks being considered.

At the time, they were in negotiations on the rate. I shared with her that he needed to reconsider negotiating his rate. Instead, he needed to focus on selling the quality of his work. The client already tipped his hand when he shared the need to get it done quicker than some of the painters were able to do.

In a group of twenty bidders, the client also took the time to call him. This also is a tip of the client’s hand to his desire to work with my friend’s husband. And as any good businessperson should do, the client asked for a reduced rate.

I have ABSOLUTELY no problem with you asking for a reduced rate, as long as you understand that you might not get it. With these pieces of the puzzle, I suggested that he not focus on reducing his rate. Instead, go back to the client and let them know that he can offer something much greater than a discount; he could offer his personal guarantee of the quality!

If it was me, I would remind him of my ability to get the job done in the time frame he desires, AND that I would do a much better job than the folks who are low balling their bids. You see, people who are willing to give low bids will either do a fast and low to decent quality job, whereas I would do a high quality job that would not leave him regretting his decision come Sunday.

When marketing your product, don’t forget to also market you, your quality, and why you can offer something that nobody else can. Click here to Tweet

If you can do that, you’ll get all the jobs you want.

Question: What would you have done in this situation?

Chris LoCurto

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March 5, 2013

Do You Support Your Team?

Leadership support is vital to the success of any project or process a team is executing. In fact, if your leadership is not supportive, I believe your potential impact decreases by a minimum of 50%.

Leadership

As someone who coaches leaders and entrepreneurs on how to fix and grow their business, I have seen the effects on a team when their leader isn’t 100% on board.

It tends to look like:

  • Incomplete projects
  • Lost morale with individuals and teams
  • Lost productivity
  • Undermined leadership effectiveness
  • Decreased trust and loyalty from team members to leadership
  • And potential gossip

As a leader, you must understand that your team gets their energy from you. So if they believe that you aren’t sold out on whatever it is that you have them doing, then in turn, they will lose faith in it as well.

Too many times I see this leadership action masked as “trust” or “delegation” to team members. Leaders say that they are allowing team members the room to do what is needed.

This is shows an incredible amount of immaturity in a leader. If you trust your team to pull something off, then you inject your support and approval.

And proper delegation means doing everything you can to help a team member succeed. (I probably need to post about that as well. :-))

So if you’re seeing the issues that I listed above, take a hard look at what you’re doing as a leader. Perhaps you need to get in the game and support your team.

Question: Tell us of a time you experienced an unsupportive leader.