So many times as leaders, message bearers, or speakers, we’re so concerned about how we’re delivering our product, pitch, or speech that we lose sight of who it’s intended for – the audience! We tend to focus on what they’re thinking about us instead of how they’re receiving the information.
Crystal Paine is the genius entrepreneur, mother, and home economics multi-tasker behind MoneySavingMom.com. She’s also the author of The Money Saving Mom’s Budget. We had a great conversation about being message bearers and caring for our audiences (this could be your customer, your team, followers, etc.) and I’m sharing those thoughts with you in a new Q&A Series video.
Whether you’re giving a presentation to your team, or speaking to your tribe, keep these things in mind:
- What is the audience hearing?
- What is the most important information I can share at this time?
- Am I taking care of my customer, team members, audience, etc.?
When we care about what people hear, the focus will be on them and the message.