127 | How Businesses Win At Sales

Do you want to know how businesses win at sales?

It’s pretty simple…INTEGRITY. Not compromising just to make a buck.
Trust me, it will always come back to bite you.

I asked Joel to join me on the show to talk a little bit about our sales process and how he focuses on integrity when selling.

Here’s what Joel and I cover on the show:

  • How to have integrity when selling
  • Joel’s philosophy on servant selling
  • What you usually don’t find in sales people
  • How to guide the customer through serving
  • Sales techniques vs. Serving Techniques
  • How to help people trust you
  • What causes someone to break integrity?
  • Do you believe in what you’re selling?

I believe integrity is critical to growing your sales process. And as the leader it’s your job to instill integrity into the DNA of your company culture.

Never.Break.Integrity.

Question: How have you experienced a lack of integrity in business?

STOP LETTING YOUR BUSINESS RUN YOU. 

INSTEAD, LEARN HOW TO LEAD YOUR TEAM TO SUCCESS! 

Walk through your challenges with one of our coaches for FREE and see the difference a shift in mindset can make. 

Check Our Podcast

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Meet Chris LoCurto

CEO

Chris has a heart for changing lives by helping people discover the life and business they really want.

Decades of personal and leadership development experience, as well as running multi-million dollar businesses, has made him an expert in life and business coaching. personality types, and communication styles.

Growing up in a small logging town near Lake Tahoe, California, Chris learned a strong work ethic at home from his full-time working mom. He began his leadership and training career in the corporate world, starting but at E'TRADE.

3 thoughts on “127 | How Businesses Win At Sales”

  1. Joel or Chris, do you guys have a good book or resource on integrity selling? Really enjoyed hearing this approach, and I’ve been taught incorrectly at other jobs I’ve held. Thanks.

    1. Hi Frank! Glad you enjoyed this episode! I recommend following Rory Vaden for sure. He runs a sales coaching business and what he teaches is solid and his heart is fantastic. Is there anything specific to sales you’d like to learn more about?

      1. Thanks Joel. I guess the biggest thing is the progression of questions to ask from initiating a sale, to prospecting, to closing. I realize the questions would be specific to whatever your selling. But if in a future podcast you could come up with a generic line of questioning, or give some examples of conversations / questions you commonly use when offering a lifeplan or coaching option to someone. Thanks, keep up the good work!

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